I just posted this over at the TVLoop Blog, but wanted to post it here as well. Today we were lucky enough to be included in the launch of the Yahoo Platform as one of the first developers and were even included in the press event in San Francisco. You can read the full post [...]
Archive for December, 2008
Case Study: Social Media Advertising Requires Brand Interaction
14 Dec
Posted by: Bryan Bennett in: Advertising, Case Study, FanSection, Social Media, Statistics
In case you haven’t been following along recently, the death knells are being sounded for social media advertising by everyone from Silicon Alley Insider to AdWeek to The New York Times. In fact, you can’t seem to surf the Web these days without stumbling on to dozens of articles and blog posts touting the failure [...]
ESPN.com Redesign Opens for Beta - A Designer’s Review
10 Dec
Posted by: Bryan Tsao in: ESPN, Live Streaming, Sports, Web design
Last Friday, ESPN.com sent out an email to subscribers of its Insider service announcing a beta period for its redesigned website . While FanSection and other online sports start-ups are growing rapidly, ESPN, with its dominant online presence and family of cable networks, broadcast tie-ins and print media, is still the gold standard. That said, [...]
Has CBS Finally Found a Social-Worthy Streaming Event?
06 Dec
Posted by: Bryan Bennett in: Broadcast Networks, College Football, Live Streaming, Social Media, Sports
A few months ago I wrote a blog post over at the TVLoop Blog asking the question: Is watching TV a social experience? My opinion is that because of the synchronous relationship required, the CBS social viewing rooms would not be successful. A big reason users watch TV shows online is because of the convenience [...]
Army-Navy Set for 109th Meeting - Facebook Apps Increase
03 Dec
Posted by: Bryan Bennett in: Facebook, FanSection, Sports, Statistics
The annual Army-Navy game is set for the 109th installation this Saturday, December 6, at noon EST on CBS. While the records are very different with Army coming in at 3-8 and Navy likely heading to another bowl game at 7-4, this one is always fun and entertaining to watch. The pageantry, history, and relative [...]

