FanSection Blog

I just found a list of the top 20 sports team brands over at Sports Business Journal, and it’s dominated by NFL teams at the top of the list.  Overall, the NFL has 7 of the top 20 compared to the NBA with 5, NHL with 5, and MLB with 3.

This is similar to what [...]

As mentioned previously on the FanSection Blog, Richard Loat, our intern up in Vancouver, doubles as an officer of the Vancouver Canucks Fans application on Facebook.  Due to his work on the Facebook app, he was also asked by the Canucks to be one of the faces of fans all across the city as part [...]

It appears that Arizona Cardinals fans have finally shown up.  Phoenix has always been considered a Suns town and the performance of the Cardinals Fan application on Facebook seemed to solidify the Cardinals as second class citizens.  I had assumed, wrongly as it turns out, that once the Cardinals wrapped up a playoff spot in [...]

Inside Facebook, operated by Justin Smith who also head up product here at Watercooler, had a post earlier this week about the fastest growing mid-size applications on Facebook.  For the purposes of the post, mid-size applications are defined as those with monthly active users between 100K and 1 million.  It’s interesting to see that three [...]

Last week I wrote a post about a promotion Tostitos was running on Facebook in conjunction with the Fiesta Bowl.  The program, Race to the Bowl consisted of a Facebook page and a race between students of the University of Texas and Ohio State.  At the time, I questioned whether it was successful based on [...]