Stanley Contributes to Community Growth
05 Jun
Posted by: Patrick ONeil in: FanSection, NHL, Social Media, Sports, Statistics
Thanks to the Stanley Cup playoffs, we are once again seeing tremendous growth and increased engagement during the post season. Since the playoffs began in mid-April, the Red Wings and the Penguins communities have grown by a combined 200k+ users. We have also seen many existing users return to the communities to support their team and interact with other fans. Because the Penguins just evened the series, I expect to see the increased interaction and growth continue over the next week.
The graph below of Monthly Active Users for the Penguins community does a great job illustrating the influx of new users and the return of existing fans.













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