Archive for the ‘FanSection’ Category

I know we all hate those analogy questions that probably brought our overall SAT score down a notch or two, but here is a good one – I promise.
Green is to St. Patrick’s Day as your school colors are to: ____?
Correct Answer: College Colors Day!
The Collegiate Licensing Company, or CLC, is running a promotion called [...]

Rolling Out the Red Carpet for Fantasy Football

We know you’ve been sitting at the edge of your seat in eager anticipation, and we’re not going to hold out on you any longer. Cue drumroll, please…

Watercooler, Inc. is pleased to announce the launch of FanSection Fantasy Football 2009!  Sponsored by Coors Light, this league-based head-to-head commissioner-style game will bring a new social aspect [...]

NASCAR embraces citizen journalism

There’s a great post today at the Sports PR Blog about NASCAR’s recent embrace of citizen journalism for race coverage.  The program has a fantastic-sounding title - Citizen Journalists Media Corp - but the term is may be a bit of a misnomer though as several of the “citizens” are former NASCAR beat writers who’s [...]

I needed to pass some time; my heart was hopeful and there were butterflies in my stomach. To distract myself, I went to the gym, where I endured the longest workout of my life (even though it was, in actuality, only about an hour). Then I raced home, hoping for some good news. [...]

Thanks to the Stanley Cup playoffs, we are once again seeing tremendous growth and increased engagement during the post season.   Since the playoffs began in mid-April, the Red Wings and the Penguins communities have grown by a combined 200k+ users.   We have also seen many existing users return to the communities to support their team [...]

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